Katy Perry Heads to Twitter For Latest Fragrance Launch | – WWD.com – WWD

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Katy Perry Heads to Twitter For Latest Fragrance Launch | – WWD.com WWD Perry, who has more than 72 million followers on her main feed, established a Twitter pop-up shop for her new Mad Potion scent using the username @KatyPerryPopUp. Followers can purchase the $29.99 fragrance directly, using Twitter's Buy Now card.

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