Wednesday, November 25, 2015

‘Digital natives’ approach fragrance consumption differently, so suppliers … – CosmeticsDesign-Europe.com

'Digital natives' approach fragrance consumption differently, so suppliers …
CosmeticsDesign-Europe.com
Young millennials and Generation Z have grown up in a digital world and this means they approach fragrance consumption differently; meaning that in order to produce more targeted products for the consumer, suppliers need to stay on top of these trends.

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