Thursday, January 28, 2016

Fragrance Marketers Have Been Betting Big on TV – Broadcasting & Cable

Fragrance Marketers Have Been Betting Big on TV
Broadcasting & Cable
In 2015, 28 brands in the Health & Beauty: Fragrances category placed 57 different commercials more than 35,000 times on U.S. national television, adding up to a total estimated media value of $146.7 million, according to iSpot.tv data. That's up 19.7

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